Choose your FreeForm®
Sustainable furniture, affordable prices.
Sofas, Sectionals
Mattress & Beds
Sofa Beds
Occasional Chairs
Accessories
The Future is FreeForm®
Introducing the boldest leap forward from Australia’s most awarded furniture innovator. Born from five decades of design mastery, FreeForm® transforms the way you live, combining precision engineering with timeless style. Adaptable, enduring, and designed entirely around you, it’s comfort and flexibility reimagined — and it’s here today.
Discover FreeForm®
Inside every FreeForm® piece is a precise fusion of tuned springs and ultra-resilient, high-rebound foam. Engineered to fully compress and instantly recover, it delivers more than comfort — it’s a living support system that responds to your every move. Each sit feels fresh, each contour perfectly restored. Paired with advanced performance fabrics that stretch, flex, and recover with ease, every surface retains its flawless form day after day, year after year
Your Perfect Sofa Tomorrow
Enjoy your new FreeForm sofa or bed almost immediately. Compact-box delivery ensures your furniture arrives quickly, with next-day service available in select metro areas—ready to transform your home without the wait.
120 Day Trial
Experience FreeForm comfort in your own home for up to 120 days. If it doesn’t feel perfect, we’ll arrange a hassle-free return and refund. That’s the KING peace of mind. Freight charges apply.
10 Year pro-rata Warranty
Peace of mind for a decade. KING guarantee every FreeForm product against manufacturing defects for 10 years.
Luxury You Can Live On
Every FreeForm cover is fully removable and machine washable. Swap fabrics with the seasons, refresh after life’s little spills, and enjoy enduring beauty for years to come.
Buy Direct from KING
When you buy direct, you get unbeatable value, authentic quality, and support from Australia’s largest global furniture brand.
Unbox for Life
FreeForm® arrives compressed for easy delivery, reduced packaging, and a lighter environmental footprint. Once unboxed, it expands to its full luxurious form in moments — no tools, no hassle, just intelligent design delivering instant comfort. Built to last and ready to move with you, FreeForm® is where convenience meets true KING comfort.
Smart Engineering.
Seamless Comfort.
Dual Compression Support
FreeForm® combines precision-tuned springs with layers of high-rebound compression foam, engineered to fully compress and instantly return to shape. This isn’t just cushioning — it’s dynamic support that adapts, responds, and resets with every use. Paired with resilient performance fabrics that stretch, flex, and recover, every surface maintains a flawless look day after day.
Unbox for Life
KING Rebound Foam
Not all foams are created equal — Nearly 50 years of innovation has shaped KING Foam into the ultimate in comfort and performance. At its core, KING Ultra45® high-density foam combines luxurious softness with remarkable resilience — engineered to bounce back time after time, offering lasting support and comfort that never loses its shape.
The Smart Foundation of Comfort
Silent, Resilient, Raised
The FreeForm® Base lifts your furniture off the floor, promoting airflow to help prevent mould, mildew, and odours. This subtle elevation adds a sleek shadow line and extra seating comfort. Crafted from fully recyclable HDPE, it’s strong yet flexible — adapting to uneven floors while staying silent. Integrated grip pads protect surfaces and keep your furniture firmly in place. Smart, silent, and sustainable — it’s the perfect foundation for modern comfort.
Removable and Machine Washable
Easy Care Cover System
FreeForm® Covers are fully removable and machine washable, making it effortless to keep your furniture looking fresh. Replacement covers let you refresh your style or update your interior anytime. It’s not just the cushions — the entire product is designed for a complete transformation whenever you choose. This recoverable design is more sustainable, ensuring your furniture can be renewed, restyled, and handed down for generations.
Quality you can Trust
We Test So You Don't Have To.
Lower impact on your wallet. Lower impact on your life. Same uncompromising KING quality. FreeForm® is effortless to receive, effortless to live with, and remarkably affordable — without cutting corners. From state-of-the-art testing labs to your living room, every piece passes the ultimate comfort and durability checks before it’s ready for you.
Quality You Can Trust
The Perfect Customer Experience
★ ★ ★ ★ ★
“This is the greatest furniture imaginable. Seamless experience from start to finish. Highly recommend..”
Poul Gingere
bennertik inc
★ ★ ★ ★ ★
“WoW, SO AMAZING. My new furniture is mind flowingly fantastic. So comfortable and easily rearranged for my dynamic lifestyle.”
Adam Barne
Eternet
★ ★ ★ ★ ★
“Awesome furniture. All my friends are envious and can't believe how good it looks in my space. SO Comfortable. Unbelievable in all aspects..”
Zachi Bloom
Artomorrow
Popular FreeForm® Packages
Sustainable design. Exceptional value.
Sustainability Since 1977
Since 1977, KING has designed with the future in mind. Every FreeForm® piece is built from recyclable materials, with fully removable covers and a recoverable frame-and-foam structure — made to be renewed, reused, and handed down for generations. Unlike conventional furniture that sags, creaks, and ends up in landfill, FreeForm® retains its comfort, structure, and style year after year. Compact delivery reduces carbon miles, and modular designs adapt to changing lifestyles so your furniture stays with you — not the tip. FreeForm® isn’t just sustainable — it’s sustainability without compromise.